Welcome to Episode Twenty-One of The B2B Marketing Podcast, brought to you by Voices in Business.
In today’s show, Vicki Zesses speaks with Donovan Neale-May, the Founder and Executive Director of The Chief Marketing Officer Council.
Vicki speaks with Donovan about the acceptance of the CMO role and the alignment of Marketing within its organization, and the creation of advocacy positions to build authority leadership.
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[...] an interview on this week’s B2B Marketing Podcast (which I’d recommend anybody interested in the changing rules of marketing subscribes to) he [...]
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